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Research 101: Fake News

How to Spot Fake News

Tips for spotting fake news

  1. Read beyond the headline.
    Fake news sites often use attention-grabbing headlines. Read the entire story.
  2. Investigate the website or source the story appeared in.
    What is its mission? Who is the publisher? Is it a respected news outlet? Or is it a personal website or blog? Pay attention to the URL. Some websites ending in “com.co” are actually fake versions of legitimate news sites.
  3. Check the author.
    Do a Google search or check LinkedIn. Is the author credible? What are his/her credentials?
  4. Look at the sources.
    Does the article reference outside sources to support its claims? Are they trustworthy?
  5. Check the date.
    Does the article take an older story but give it a new headline and pretend it just happened? Click through the links to find the actual date.
  6. Beware of bias including your own.
    Is the article skewed toward a particular point of view? Are you more likely to believe it simply because it reinforces your own beliefs?
  7. Do other news sites or outlets report the same story?
    If not, it’s probably fake.
  8. Is it a joke?
    Some sites intentionally publish satirical news articles which are sometimes mistakenly taken as fact.
  9. Ask the experts.
    Check with a librarian or consult a fact-checking site.

What does non-fake news look like?

Michael Schnudson, a professor at the Columbia Journalism School, identifies the following earmarks of journalistic quality:

  1. Willingness to retract, correct, and implicitly or explicitly apologize for misstatements in a timely manner.
  2. Accuracy.
  3. An interest in contrary evidence.
  4. Follow the story regardless of its political implication.
  5. Be calm and declarative. No hyperventilating.
  6. Present multiple positions or viewpoints within a story if the topic is controversial.
  7. Identify your sources whenever possible.
  8. Use commonly accepted data and reliable authorities.
  9. Pursue evidence and leads that run counter to your hunches, passions, and preferences and, when the evidence pans out, give it appropriate attention in your story.

For a discussion, see Michael Schudson. "Here's What Non-Fake News Looks Like."

Avoid fake news

Avoid fake news by only using sources you know are reputable. Do not rely on social media sites such as TikTok, Facebook, or X (formerly Twitter). Reputable news sources include the Associated Press and Reuters.